Valette Healdsburg is the creation of former Dry Creek Kitchen Executive Chef, Dustin Valette, and his brother, former restaurant manager for Francis Ford Coppola's "Rustic", Aaron Garzini. Valette Healdsburg resides in the former "Zin" space.
I have had the pleasure of branding the company with a variation on the Chefs own signature. Of course it more resembles my handwriting than it does Dustins, but that is what happens when you sign someone else's name one hundred times.
On top of branding I have done a website for the restaurant, valettehealdsburg.com, giving the website a big and bold look that is entertaining to the eye.
While working on the branding I became involved with the signage, which led to the exterior of the building itself. I proposed many variations on the simple, and inexpensive update for the frontage, and although I prefer the tone on tone with awnings, the final image is the direction for the look of the space. Men and wood... they just hate to paint it!